Using Data To Help Our Client Scale To 1 Million In Monthly Sales
At our Digital Marketing Agency, we strive to help SMEs make informed decisions that are beyond just their ads dashboard Case study: Data-Driven Success in 2023 In 2023, we meticulously tracked and improved on our data tracking process with one of our clients. After compiling and running through 2023’s results, we uncovered several […]
Letting Go Of An Employee
We recently had to let go of an employee Despite multiple meetings, advise, and guidance, this person just can’t cope with the expectations and pace of the company “Hire slow, fire fast” I’ve been thinking a lot about this phrase – The longer I am in my entrepreneurial journey, the more I think that this […]
The Definitive Guide to Start Your Business in Malaysia (2020)
In this definitive guide to start your business in Malaysia, we break down all the necessary steps – from deciding on a business idea to choosing a right business entity – necessary to get your business up and running. This article is written in collaboration with Ashton Corporate Services – our preferred company secretariat services firm Before […]
How much money will you need to start your small business?
One common question potential small business owners have is this – How much money will you need to start your small business? If you’re here looking for a magic number, you won’t find it in this article. I’ll be the first to tell you that there’s no magic number. This is for the simple fact […]
How to validate your small business idea before diving in
If you don’t validate your small business idea before diving in, you’re making a big mistake Consider these statistics: 45% of new businesses fail within the first 5 years 42% of small businesses fail because there is no market need Not having a proper business plan is one of the main reasons small businesses fail […]
10 traits of the most successful small business owners that I know
Starting a small business can be fun and exciting, but growing a small business into a successful one in the long term is a whole different ball game. Being a small business owner myself, I meet and deal with a lot of successful business owners. Here are 10 traits of the most successful small business […]
Are businesses really pivoting? Here’s my unpopular opinion
The past few months had more or less the same trends happening everywhere around the world – an emergence or escalation of Covid-19 cases, some variation of a movement control order, a constant stream of indistinguishable news about the virus, potential economic downfall, and suffering businesses On top of that, many businesses, especially SMEs, are […]
My story of the tourism industry since Covid-19
2020 was supposed to be a good year for us. By 1st of January, we already had a business runway that could last us up till Q4. I had a few contracts and projects lined up to be executed, I was looking to hire and I was excited; this was the year that I was […]
Becoming a good leader is not a one sided endeavor
It’s everywhere, article after article, literature after literature and book after book of teaching oneself how to become a good leader Listen to your team Communicate effectively Give them flexibility Make timely decisions Positive attitude Keep your team informed Do not micromanage Educate your team why we are doing what we are doing Frankly, I’m […]
Day 16/30 – The two most important things in successful marketing
I am going to start off today’s post with a statement that may offend a lot of people – marketing is the only function that brings in business to an organisation. Without marketing, there won’t be an organisation Don’t get me wrong, when I use the term ‘marketing’, I am not referring to the marketing […]