Entrepreneurship – Zapeus Marketing https://zapeus.com Data-driven Performance Marketing Agency Mon, 15 Jan 2024 08:15:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://zapeus.com/wp-content/uploads/2025/03/Zapeus-Favicon-512x512-1.png Entrepreneurship – Zapeus Marketing https://zapeus.com 32 32 Using Data To Help Our Client Scale To 1 Million In Monthly Sales https://zapeus.com/using-data-to-help-our-client-scale-to-1-million-in-monthly-sales/ https://zapeus.com/using-data-to-help-our-client-scale-to-1-million-in-monthly-sales/#respond Mon, 15 Jan 2024 08:15:15 +0000 https://zapeus.com/?p=7469 At our Digital Marketing Agency, we strive to help SMEs make informed decisions that are beyond just their ads dashboard In 2023, we meticulously tracked and improved on our data tracking process with one of our clients. After compiling and running through 2023’s results, we uncovered several key insights, here’s what we know:Digital Marketing Agency Insights: Business Results Wise Disclaimer…

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]]> https://zapeus.com/using-data-to-help-our-client-scale-to-1-million-in-monthly-sales/feed/ 0 Letting Go Of An Employee https://zapeus.com/letting-go-of-an-employee/ https://zapeus.com/letting-go-of-an-employee/#respond Wed, 30 Jun 2021 13:46:07 +0000 https://kennethbong.com/?p=2968 We recently had to let go of an employeeDespite multiple meetings, advise, and guidance, this person just can’t cope with the expectations and pace of the company I’ve been thinking a lot about this phrase – The longer I am in my entrepreneurial journey, the more I think that this is trueI highly recommend that entrepreneurs heed to this advise for the betterment of their companiesWhy?

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]]> https://zapeus.com/letting-go-of-an-employee/feed/ 0 The Definitive Guide to Start Your Business in Malaysia (2020) https://zapeus.com/the-definitive-guide-to-start-your-business-in-malaysia-2020/ https://zapeus.com/the-definitive-guide-to-start-your-business-in-malaysia-2020/#respond Fri, 03 Jul 2020 06:27:26 +0000 https://kennethbong.com/?p=2407 In this definitive guide to start your business in Malaysia, we break down all the necessary steps – from deciding on a business idea to choosing a right business entity – necessary to get your business up and running. This article is written in collaboration with Ashton Corporate Services – our preferred company secretariat services firmBefore you read on, note that this is an extremely in-depth…

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]]> https://zapeus.com/the-definitive-guide-to-start-your-business-in-malaysia-2020/feed/ 0 How much money will you need to start your small business? https://zapeus.com/how-much-money-will-you-need-to-start-your-small-business-free-template-included/ https://zapeus.com/how-much-money-will-you-need-to-start-your-small-business-free-template-included/#respond Fri, 19 Jun 2020 01:00:34 +0000 https://kennethbong.com/?p=2336 One common question potential small business owners have is this – How much money will you need to start your small business? If you’re here looking for a magic number, you won’t find it in this article. I’ll be the first to tell you that there’s no magic number. This is for the simple fact that every business is unique and has different needs However, there are some elements of expenses…

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]]> https://zapeus.com/how-much-money-will-you-need-to-start-your-small-business-free-template-included/feed/ 0 How to validate your small business idea before diving in https://zapeus.com/how-to-validate-your-small-business-idea-before-diving-in/ https://zapeus.com/how-to-validate-your-small-business-idea-before-diving-in/#respond Fri, 12 Jun 2020 03:00:48 +0000 https://kennethbong.com/?p=2264 If you don’t validate your small business idea before diving in, you’re making a big mistake Consider these statistics: By validating your small business idea, you will be able to make a fact based, educated decision on whether your business idea has a viable market Furthermore, the benefits of validating your small business idea is manyfold. You can save yourself a lot of money, time…

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]]> https://zapeus.com/how-to-validate-your-small-business-idea-before-diving-in/feed/ 0 10 traits of the most successful small business owners that I know https://zapeus.com/10-traits-successful-small-business-owners/ https://zapeus.com/10-traits-successful-small-business-owners/#respond Fri, 22 May 2020 03:18:01 +0000 https://kennethbong.com/?p=2144 Starting a small business can be fun and exciting, but growing a small business into a successful one in the long term is a whole different ball game. Being a small business owner myself, I meet and deal with a lot of successful business owners. Here are 10 traits of the most successful small business owners that I know: If you attempt to do everything, you won’t achieve anything.

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]]> https://zapeus.com/10-traits-successful-small-business-owners/feed/ 0 Are businesses really pivoting? Here’s my unpopular opinion https://zapeus.com/are-businesses-really-pivoting-heres-my-unpopular-opinion/ https://zapeus.com/are-businesses-really-pivoting-heres-my-unpopular-opinion/#comments Fri, 10 Apr 2020 06:07:39 +0000 http://1day1thought.home.blog/?p=313 The past few months had more or less the same trends happening everywhere around the world – an emergence or escalation of Covid-19 cases, some variation of a movement control order, a constant stream of indistinguishable news about the virus, potential economic downfall, and suffering businesses On top of that, many businesses, especially SMEs, are taking very big economic hits As a…

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]]> https://zapeus.com/are-businesses-really-pivoting-heres-my-unpopular-opinion/feed/ 2 My story of the tourism industry since Covid-19 https://zapeus.com/my-story-of-the-tourism-industry-since-covid-19/ https://zapeus.com/my-story-of-the-tourism-industry-since-covid-19/#respond Sat, 28 Mar 2020 08:02:50 +0000 http://1day1thought.home.blog/?p=278 2020 was supposed to be a good year for us. By 1st of January, we already had a business runway that could last us up till Q4. I had a few contracts and projects lined up to be executed, I was looking to hire and I was excited; this was the year that I was supposed to reap some rewards for the effort that I’ve put in for the past few years Then came Covid-19 It’s unprecedented It’s…

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]]> https://zapeus.com/my-story-of-the-tourism-industry-since-covid-19/feed/ 0 Becoming a good leader is not a one sided endeavor https://zapeus.com/becoming-a-good-leader-is-not-a-one-sided-endeavor/ https://zapeus.com/becoming-a-good-leader-is-not-a-one-sided-endeavor/#comments Mon, 06 Jan 2020 23:34:46 +0000 http://1day1thought.home.blog/?p=264 It’s everywhere, article after article, literature after literature and book after book of teaching oneself how to become a good leader Frankly, I’m a big fan and a believer of all of these stuff. Having been in the workforce for quite number of years, I’ve been fortunate enough to work with leaders I’ll be glad to follow and some bosses that kept me wondering how many lives of…

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]]> https://zapeus.com/becoming-a-good-leader-is-not-a-one-sided-endeavor/feed/ 1 Day 16/30 – The two most important things in successful marketing https://zapeus.com/the-two-most-important-things-in-successful-marketing/ https://zapeus.com/the-two-most-important-things-in-successful-marketing/#respond Wed, 08 May 2019 00:07:57 +0000 http://1day1thought.home.blog/?p=147 I am going to start off today’s post with a statement that may offend a lot of people – marketing is the only function that brings in business to an organisation. Without marketing, there won’t be an organisation Don’t get me wrong, when I use the term ‘marketing’, I am not referring to the marketing department, though they should be the main driver of marketing efforts organisational-wide.

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